Sovereign solution 

to optimize your Web Marketing Investments

S.WAN centralizes in a single interface all the analytics generated by the company’s digital activities in order to analyze what is really used to grow your revenue.

GDPR compliance

S.WAN guarantees 100% accuracy of the data collected from your website through an approved technology mix that strictly complies with CNIL requirements.

Data sovereignty

S.WAN re-imports in sovereign mode all data generated from the audience and content platforms used to constitute a comprehensive Web Analytics Data Asset for the benefit of advertisers.

Performance & Profitability

Based on the raw data collected, we have standardized and modelled all the Data Cleansing operations in order to provide transversal analyses, which are ultra precise and according to the chosen granularity.

Mission Control

New dashboards generation exclusively for Enterprise Economics

A centralized solution that analyzes what is really used to develop the turnover.

The completeness of the data combined with the analytical power of S.WAN is a unique strategic advantage, designed for the use of all the Data, Marketing and Product teams of the company

Analytics

Ultra precise visualization capabilities for an independent and exhaustive analysis of the real activity on the website …

Social Network

A complete vision of social presence, audiences and activities. A centralized vision and cross-referenced with the generated web performances.

Advertising – SEA & SMA

Supervision of investments on all platforms used, ROAS consolidated for a management of performance by the “cost per share”.

Referencing

The state of the art of natural search engine referencing and the performance of “Company” sheets.

Emailing & Newsletters

Monitoring of the “routing” performances of emails with detailed statistics cross-checked with the actual performances generated on the website.

E-commerce

Unleash the true potential of business data: Maximize results across the entire purchase cycle: attract, win and retain customers.

digital ecosystem

30 + available data sources

S.WAN teams have developed more than 30 connectors from data collection platforms commonly used by Brands.

S.WAN has decided to develop its own connectors to ensure that Trademarks have a comprehensive, homogenized DATA Asset Base in order to optimize the exploitation potential of all web marketing resources mobilized.

digital ecosystem

30 + available data sources

S.WAN teams have developed more than 30 connectors from data collection platforms commonly used by Brands.

S.WAN has decided to develop its own connectors to ensure that Trademarks have a comprehensive, homogenized DATA Asset Base in order to optimize the exploitation potential of all web marketing resources mobilized.

web analytics 3.0

Mastery of the knowledge economy

Use all the springs of economy in the service of the best investment efficiency of available resources.

return on investments

Unified Steering

We apply a proven and standardized Data Cleansing procedure so that you can focus on analyzing and monitoring the performance of your digital marketing ecosystem.

knowledge economy

Exhaustiveness & Data Ownership

To make confident decisions based on data, we need real facts: we categorically reject the sampling strategy and guarantee 100% the accuracy of the data collected.

regulation

RGPD by Design

A new web analytics data collection tool that respects the privacy of your users: approved and recommended by DPAs

DATA ASSET

A proprietary strategy

S.WAN, an aggregation solution that guarantees you 100% ownership of all data in your digital ecosystem (WEB, RS, NL, SEO, SEA, SMA, SMO, etc.).

  • Create and develop data assets
  • Focus on KYC
  • Managing customer knowledge independently
  • Global approach to customer data governance

Drive your webmarketing strategy with a clear and comprehensive decision support tool

Drive your webmarketing strategy with a clear and comprehensive decision support tool