Internet users are overwhelmed by thousands of daily messages. Brands must engage their audiences in a more meaningful way to stand out, gather more knowledge and respond as closely as possible to the new expectations and uses of their users.
20 + performance indicators segmentable by date
S.WAN centralizes performance on social networks :
Assessing brand awareness helps determine the extent to which the target audience knows the brand. This is one of the most important points in transactional decision-making.
Validate the relevance of the acquisition strategy, the creation of qualitative content to develop communities of interest and create audience pools to serve business objectives.
Online “word-of-mouth” keeps your conversion funnel going. Identify the content and reactions generated to continuously optimize the quality of products, services and forms of their promotion.
Brand social profiles directly affect sales. Clearly measure the consolidated conversions for each of the targeted audience campaigns.